Marketing automation for law firms
Your firm's expertise is not the problem. The problem is that prospective clients cannot find you, and when they do, slow intake and inconsistent follow-up lose them before they engage. DUSA fixes the process.
Get StartedSound familiar?
Slow intake process losing clients
Prospective clients reach out and wait days for a response. By the time your team follows up, they have already engaged another firm. Speed matters in client acquisition.
No referral tracking
You know referrals drive your best clients, but you have no system to track where they come from, thank the referrer, or measure which sources perform best.
Limited online visibility
People searching for legal help online cannot find you. Your competitors are investing in their digital presence while your firm relies on an outdated website and hope.
No systematic consultation follow-up
Initial consultations happen, but there is no structured follow-up sequence. Potential clients slip through the cracks because nobody scheduled the next touchpoint.
How DUSA works for law firms
From first enquiry to closed matter and referral, every client touchpoint is tracked, automated, and professional.
Intake form automation
Streamline your client intake with smart forms that collect the right information upfront. Enquiries are routed to the correct practice area automatically.
Case status notifications
Keep clients informed about their matter without manual phone calls. Automated status updates reduce "where is my case" calls and improve client satisfaction.
Referral source tracking
Tag every new client with their referral source. Track which relationships, directories, and channels deliver your best matters so you can invest accordingly.
Thought leadership content
Schedule and distribute legal insights, case studies, and practice area updates across email and social media. Position your firm as the authority in your field.
Consultation follow-up sequences
After an initial consultation, trigger a structured follow-up sequence. Timely emails and SMS messages keep your firm top of mind until the client decides to proceed.
Review and testimonial collection
Automatically request Google reviews and testimonials from satisfied clients at matter close. Build your online reputation with minimal effort from your team.
Your client pipeline
Enquiry
Prospective client submits intake form or makes contact
Consultation
Initial meeting to assess the matter and fit
Engaged
Client signs engagement letter and retainer
Active Matter
Matter underway with status updates sent automatically
Matter Closed
Matter concluded with review request triggered
Referral
Happy client enters referral nurture sequence
of prospective legal clients choose the first firm that responds
more referrals when a systematic tracking and thank-you process is in place
of clients say proactive status updates improve their experience
Ready to modernise your firm's client acquisition?
Set up automated intake, referral tracking, and follow-up sequences in under an hour. No lock-in contracts.